live on purpose.

Life does not happen to us;
it happens for us. 

It’s easy to forget this simple truth. We can find ourselves overwhelmed by a life we’ve created yet no longer reflects who we are or what we want. Perhaps we function successfully, but having lost sight of what really matters to us, we feel stuck. This inner conflict negatively affects our outer world, including the people we love and lead. 

As your coach, I facilitate your journey of self-exploration and transformation to help you design and fully live the life you want. We start from who you are: your values, strengths, and grandest dreams. We also work to overcome your fears, learn from ambivalences, and shift self-limiting beliefs.

I help you regain clarity on your life purpose and the unique impact you are yearning to have in the world. The Japanese call it, ‘Ikigai’: The reason for which you wake up in the morning. It’s a dynamic, cathartic and empowering process that elicits a deeper sense of self-awareness. I encourage you to make life-affirming choices, take action, and champion you to grow into your most fulfilled self.

“Don’t ask yourself what the world needs. Ask what makes you come alive, and then go and do it. Because what the world needs is people who have come alive.”
— Howard Thurman

Together we tap into the energy and unique wisdom that reside within your mind, body and heart, allowing you to flourish across all dimensions. I support you with strength and compassion, and my unrelenting commitment to help you come alive.

If you are in a leadership position, I offer a bespoke coaching program to align your life purpose with your unique leadership style.  

Schedule a free 30-minute discovery session


"When I began coaching with Roberta I was feeling stuck. I couldn't identify the direction I wanted my life to go. In just few weeks she helped me to reconnect with the most important part of myself that I had lost touch with. With intuition and creativity, she helped me rediscover what I value the most, and from there I was able to move forward. Roberta works with great dedication; hers is a labor of love carried out with a perfect balance of practicality, imagination and soulfulness. I'm beyond grateful to her."
— Paola Quintavalle
Founder, Neri Illustration, NYC

"Roberta is a potent and insightful coach for creative leaders. In our work together, Roberta has drawn from both her knowledge of the branding industry and her training in positive psychology to help me align my business and personal goals, in deeply meaningful ways. She has also provided expert, compassionate guidance. It’s been invaluable to a have a coach who can work elegantly with intuition as well as senior level strategy."
— Patricia Garcia-Gomez
Partner, Plaid, NYC